This pack describes our approach to implementing person-centred intelligence and a practical offer of support – combining the capabilities of The Strategy Unit and Ipsos MORI.

We have brought together:

  • the views of national policy experts, clinicians, researchers and those who have implemented person-reported measures
  • our findings from a detailed review of the current evidence
  • insight from the expertise and experience drawn from across our teams

Person-Centred Care

This document focuses specifically on the concept of ‘person-centred care’, summarising at high level our findings within the published literature. We provide an introduction to the changing perspectives towards health and care, in particular the move towards more holistic and person-centred approaches.

Person-Centred Measures 

This document outlines the concept of ‘person reported measures’. It describes the main subtypes of person reported measures, how they can be used and some of the key challenges to implementation.

Selecting the right measure 

This guide outlines a suggested approach to choosing measures and describes some of the measures that matter to patients, carers and staff. It also lists a range of resources that can be drawn on to support the selection of measures.

Designing and selecting a sample

This guide focuses on the steps involved in creating a sampling plan – including defining target populations, identifying a sampling frame, deciding on sample size and selecting the sample. It also describes broader considerations such as statistical reliability and data protection issues.

Selecting a methodology for a new data collection

This guide is aimed at those who have identified that existing data do not provide the information they require and must therefore arrange a new data collection. It describes different approaches to collecting data, their pros and cons and a set of practical considerations when selecting a methodology.

Implementing data collection 

This guide outlines the options for implementing person-centred measures, including adding new questions to existing data collections and undertaking new data collections (either in-house or through a supplier). It also describes approaches for maximising response rates.

Interpreting and using data

This guide focuses on the steps following data collection – including assessing data quality, analysing and interpreting data and using it to inform decisions.

Patient activation 

This document focuses on the concept of ‘patient activation’, summarising our findings within the published literature. We provide an overview of this topic, chosen given its recent prominence in national policy.

Stakeholder perspectives on PCI

This document presents stakeholder perspectives on person-centred care and person-centred intelligence, with a particular focus on the factors that impact implementation. It draws on findings from 18 interviews that explored expert opinion and real-life use of PCI, to inform our practical guidance and recommendations.

Stakeholder perspectives on Patient Activation

This document presents perspectives and case studies on ‘patient activation’. It draws on 9 interviews with stakeholders working in or with the NHS, implementing measures of patient activation (focusing on the Patient Activation Measure – PAM). It explores the real-life use of PAM to inform practical guidance.

Useful Resources 

This document collates links to useful resources spanning person-centred care and person-centred measures, which have informed our work in this area.

Glossary of Terms

This document focuses on the terminology associated with person-centred care and person-centred measures, providing definitions of frequently used terms and links to relevant source material.